BBC starts World News broadcasts in US

BBC starts World News broadcasts in US
Thu Jun 1, 2006 6:00pm ET


NEW YORK (Reuters) - The British Broadcasting Corp. on Thursday said it is bringing its BBC World news channel to the United States in a bid to capture American audiences hungry for international news.

Starting in July, the BBC also plans a morning show to compete with U.S. programs. "World News Today" will feature anchor George Alagiah, broadcasting at 7 a.m. Eastern Time from London, along with breaking news and updates, analysis and interviews.

The program will air globally, but was created with the U.S. audience in mind, the company said.

American cable news and broadcast networks have pulled back in their international news coverage, creating an opportunity for the BBC, said Jeremy Hillman, the new editor of BBC World and the outgoing New York bureau chief.

"We really feel there's actually a huge vacuum for us to fill in terms of global, responsible, impartial reporting," he said. "I don't think we expect to be up there beating Fox and, you know, the main networks, but what we want is a good, sizable loyal audience."

More @ http://tinyurl.com/l8r5h reuters

Be still my beating heart! Just imagine the BBC is going to give their country bumpkin cousins the Yanks the real low down on international news! Of course that news will have a pro-EU Socialist slant, but hey you can't ask for everything!